MATRIX INDIA - CARE CATEGORY
MATRIX is a leading professional hair care and hair color company in the United States, committed to the development of the salon professional, offering a wide range of haircare, haircolor and styling products for all hair types.
Service
Art Direction: Digital
Client
MATRIX India
Year
2023


THE BRAND STORE X MYNTRA
Matrix Professional is your one-stop destination for a range of professional hair care, styling and hair colouring products. We offer a diverse selection of product lines designed to cater to every hair type and styling needs.
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This project was in collaboration with MYNTRA Beauty, creating a one stop store for your hair concerns.
Matrix is a professionally driven hair care brand with 2 key ranges, opticare and optilong. Both cater to specific hair issues, opticare is for frizz free straight hair and optilong is for strengthening hair fibre.
BREAKING DOWN THE WIREFRAME

SECTION BREAKERS
This unique project delves into a section-wise breakdown of the brand store, meticulously designed to cater to diverse hair types and styling needs. Explore our carefully crafted product lines, each tailored to offer effective solutions for a variety of hair concerns.


















WELCOME TO THE STORE
In collaboration with MYNTRA Beauty, we have curated a comprehensive one-stop store dedicated to addressing your specific hair concerns. Step into a world where Matrix Professional and MYNTRA Beauty unite to redefine your hair care experience.
OPTI REPAIR BRAND FILM
Add life to frizzy, dry, brittle, and damaged hair with the Matrix Opti Repair Shampoo. Infused with liquid proteins, this shampoo helps to repair, balance and strengthen the hair, resulting in soft, healthy, and luscious locks. Packed with a unique formula, the Opti Repair shampoo works its magic to rebuild your hair's health from within.

PRODUCT DETAIL PAGE X NYKAA
From vibrant colored hair to those with keratin-treated or smoothened hair, no matter your hair type or styling history, the Matrix Opti Repair shampoo is a true game-changer. The presence of liquid protein in shampoo offers a variety of benefits for the health and appearance of your strands. It strengthens the hair strands while reducing breakage, and promotes overall hair resilience.
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So, browse through a wide range of Opti Repair products and get your hands on other Matrix products such as professional shampoos and a variety of more right away!





